Sebastian Bykowski Prelegent
Sebastian Bykowski

Manages the largest company in Poland engaged in comprehensive media monitoring, media analysis and consulting, awarded the title of Business Gazelle 2011 and 2015 and Forbes Diamond 2022. Co-founder and Chairman of the Supervisory Board of CafeNews S.A.
Graduate of the Poznań University of Technology in the field of Management and Marketing and the Poznań University of Economics in the field of Economic Law.

He built the first analytical company in Poland, Media Navigator, dealing with a modern approach to reporting in media relations. He is constantly involved in creating and developing analyses and methods of measuring the effects of media relations activities. He gives presentations at congresses, conferences and workshops related to PR, management, media, sport, marketing.

Honoured by the organisers of the PR Congress in Rzeszów with a distinction for his contribution to the development of the science and practice of public relations and the Andrzej Stolarczyk SAPR award in recognition of his exceptional contribution to the Polish PR industry. He received the main prize in the “Innovative Leader 2023” competition.

With passion and commitment, he lectures on topics related to media monitoring, information management and changes in the media market at many universities and non-public universities all over Poland. Co-author of studies and scientific publications in the field of sports marketing, public relations, management, including, among others, the “Lexicon of Public Relations”, “Research and Measurement of Effects in Public Relations”, “Organisations and Ideas – Communicating in the Space of Traditional and New Media” and “The First Quarter of the Century. 25 years of public relations in Poland”.